May 18, 2021


Poppin Fresh Travel

Away Co-Founder Jen Rubio Named CEO

NEW YORK, April 21, 2021 /PRNewswire/ — Absent, the world journey way of living model, today announced that Jen Rubio has been appointed CEO, effective immediately. Pursuing an executive look for, the Board of Administrators discovered Rubio as the great leader to progress the business into its next important period. Rubio, who co-established Away in 2015 and has previously served as President and Chief Manufacturer Officer, has been serving in the CEO role on an interim foundation since the February departure of Stuart Haselden.

For the duration of Rubio’s tenure as interim CEO, as properly as in her prior position as President, she artfully navigated the issues of the pandemic, nicely-positioning the organization to capitalize on the imminent return to travel. The firm’s Board of Directors recognized Rubio’s solid management amid market turmoil, the pros of keeping continuity across the business enterprise, and her exceptional potential to be an ongoing steward of the firm’s very long-phrase vision.

“The past calendar year has been a tough one for approximately each and every field, but especially so for retail and vacation organizations. The Absent team has shown an acute potential to continue being resonant among our consumers even though providing resilient financial effectiveness,” said Jen Rubio, co-founder and CEO, Absent. “As the industry is redefined in a put up-pandemic period, I am keen to direct Absent in shaping fashionable travel by getting rid of frictions and transforming the travel expertise for everyone.”

Away efficiently capitalized on early restoration indicators and heightened purchaser desire, achieving spectacular profits overall performance in the latest months. For the duration of this rebound, Rubio oversaw a firm-vast strategic organizing initiative, resulting in prolonged-phrase investments across physical and digital infrastructure, prospects for products category expansion, as well as a refreshed manufacturer system, which refocused the company’s mission, vision, and core values.

To even more bolster the Absent executive group, Rubio employed Laura Willensky as the brand’s initial-ever Main Commercial Officer. Willensky delivers intensive retail expertise with billion-greenback makes, together with Talbots, J.Crew, and Victoria’s Mystery Splendor, to her new job primary Away’s e-commerce, merchandising, retail, client expertise, and international teams.

“‘I’ve deeply admired Away for quite a few decades and am thrilled to now work along with this extraordinary crew as we capitalize on, and help steer, restoration in both vacation and retail sectors,” explained Willensky.

“Laura’s depth of expertise and sector know-how throughout e-commerce, merchandising, and retail tactic will be vital for the journey in advance as the floodgates of journey re-open,” extra Rubio. “Her addition to Away’s leadership workforce will permit the firm’s ongoing enlargement, and we couldn’t be a lot more psyched to see her effects on our company.”

Willensky rounds out an amazing C-Suite of tenured Away executives: Selena Kalvaria, Chief Internet marketing Officer, Cuan Hanly, Chief Style Officer, and Lydia Cheuk, Common Counsel, as effectively as Catherine Dunleavy, Chief Economic Officer, and Candan Erenguc, Chief Provide Chain Officer and SVP of Operations, who each joined the organization in the earlier calendar year.

About Absent
Away is a worldwide life style model with a mission to completely transform travel via items and content material that inspire men and women to get away additional. The company introduced in 2016 with one particular flawlessly intended carry-on and has since expanded to provide an array of baggage and vacation necessities developed for the contemporary traveler. Headquartered in New York Town, with teams in London and Toronto, Away now ships items to above 35 nations all over the world. Absent has been named 1 of Quick Company’s “World’s Most Revolutionary Providers” and has been recognized on TIME’s checklist of “Ideal Innovations.” To understand more, visit

Media Make contact with
Hillary Karsten Layton
Director, Communications & Corporate Affairs
[email protected] 

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